Reach and activate your highest propensity consumers now.

Tired of being pressured to deliver more customers with flat or declining budgets, we can help!

Learn how we can help now.

Our management consulting approach ensures that our recommended marketing aligns with your business model.

Reach the Right People

Identify your highest propensity consumers, understand their need-states, and invite them to experience what they’re looking for.

Gain Leadership Buy-In

Secure C-suite, board, and investor support for your marketing initiatives.

Optimize Marketing Efforts

Reimagine your marketing strategy with ecosystem mapping and impact analysis.

Harness Data-Driven Insights

Empower your team with actionable insights to drive performance improvement.

Leverage the Power of the Partner Collective

Achieve immediate ROI with Model B’s proactive, precise, and scalable approach.

Powerful ideas that accelerate brands

Fueling sustainable, smart growth.

Every detail and breath matters.

We helped a leading medical device company (ConMed) grow sales in surgical centers by 19% by standing up for smoke-free operating theaters with an award winning campaign that was a win-win for surgeons, nurses, and patients.

Moving patient care forward, together.

Through a member engagement campaign we helped AMCP reignite the passion and confidence of Managed Care Pharmacists, growing their member base by 8%, member engagement by 23%, and membership renewals by 11% YOY.

Revitalizing Advocacy

AAM’s first-ever digital grassroots campaigns leveraged data-driven strategies to revitalize advocacy efforts, engaging lawmakers and driving consumer action. These initiatives added 600 new advocates and increased social engagement by 105%.

In just 30-minute together, you'll be on your way to achieving outsized results.

Model B is a global marketing consultancy providing brands with a highly efficient path to marketing that drives your breakthrough performance.

Inside-out thinking for organization alignment

The power of the Partner Collective

Precise strategic campaigns built into a Success Plan

Trusted by innovators around the globe